What is a Music Video?
A music video is a short film or video that accompanies a complete piece of music/song. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings. ...
The first type of music video originated in 1894, which was a type of illustrated song. A set of images were drawn by artists to accompany the song, to depict more of a meaning.
With the influence of film technology called the 'Talkies' this allowed music videos to become more advanced, hence being called 'Soundies'. As they developed in the 1940's they were called 'Promotional clips' mostly used by jazz musicians but also a showcase for comedians and dancers.
The revolutionized music video
The Beatles was one of the first acts to use the music video as a promotional and story teller tool! Still in the format of black and white, following 'talkie' conventions 'A Hard Days Night' was presented as a mock documentary.
There second feature 'Help' was shot in black and white in international locations. It featured a recurring conventions of today's music videos, like close ups, contrasting camera angles and shots. And were the first of this type. The Beatles, began making these promotional clips for distributions globally. This also helped the commuting in places where they could to be in person.
The Beginning of Music Television...
British screens started to view music videos, with the introduction of the long running show 'Top of the Pops' started to show them in the late 1970's, but however where filtered with the more 'dairing' videos.
However in 1981 an American channel was dawning a 24 hour music video channel called MTV, this led by the 1980's music videos would become integral to promote popular music.
In 1983, the most successful and influential music video of all time was released for Michael Jackson's song "Thriller". The video set new standards for production, having cost $500,000 to film, this set new heights for music videos.
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